In this episode of BAMBIZTALK, Angel Garcia sits down with Shirah Benarde, the inspiring founder of NightCap, to discuss the journey behind her innovative drink safety product. From its humble beginnings as a prototype made from household items to securing a deal on Shark Tank with Lori Greiner, Shirah shares the highs and lows of building a business centered on safety and social impact.
Ten Topics Discussed:
1. The Origin of NightCap
2. Early Prototyping and Product Development
3. Overcoming Challenges in Gaining Credibility
4. Marketing Breakthroughs and Going Viral
5. The Shark Tank Experience
6. Expanding the Product Line for Inclusivity
7. The Reality of Drink Spiking and Misconceptions
8. Scaling the Business and Manufacturing Challenges
9. Collaborations and Partnerships
10. Future Goals and Tackling a Global Issue
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